Privacy policy
Last updated: 25/03/2026
Sofi Shop operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, as a customer, with a curated shopping experience and convenient user experience ("Services"). Sofi Shop uses the Shopify platform, which enables us to provide you with the Services. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase, or complete another transaction through the Services, or otherwise communicate with us. If there is any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you confirm that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in it.
Personal Information We Collect or Process
When we use the term "personal information," we mean information that identifies you or can reasonably be linked to you or another person. Personal information does not include information collected anonymously or information that has been de-identified so that it cannot identify you or reasonably be linked to you. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from that personal information:
Contact information, including your name, address, billing address, shipping address, phone number, and email address.
Financial information, including credit card numbers, debit card numbers, and financial account numbers, payment card information, financial account information, transaction details, payment method, payment confirmation, and other payment-related data.
Account information, including your username, password, security questions, preferences, and settings.
Transaction information, including the items you view, place in your cart, add to your favorites list, purchase, return, exchange, or cancel, as well as your previous transactions.
Communications with us, including the information you include in your communications with us, for example when sending a customer support inquiry.
Device information, including information about your device, browser, or network connection, your IP address, and other unique identifiers.
Usage information, including information regarding your interaction with the Services, including how and when you interact with or navigate them.
Sources of Personal Information
We may collect personal information from the following sources:
Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.
Automatically through the Services, including from your device when you use our products or services or visit our websites, as well as through the use of cookies and similar technologies.
From our service providers, including when we engage them to provide certain technologies and when they collect or process your personal information on our behalf.
From our partners or other third parties.
How We Use Your Personal Information
Depending on how you interact with us or which Services you use, we may use personal information for the following purposes:
Providing, personalizing, and improving the Services. We use your personal information to provide you with the Services, including to perform our contract with you, process your payments, fulfill your orders, remember your preferences and items you are interested in, send notifications related to your account, process purchases, returns, exchanges, or other transactions, create, maintain, and manage your account, arrange delivery, facilitate returns and exchanges, allow you to post reviews, and create a personalized shopping experience for you, for example by recommending products related to your purchases. This may include using your personal information to better personalize and improve the Services.
Marketing and advertising. We use your personal information for marketing and promotional purposes, for example to send marketing, advertising, and promotional communications by email, text message, or post, as well as to display online advertisements for products or services within the Services or on other websites, including based on items you have previously purchased or added to your cart, as well as other activity within the Services.
Security and fraud prevention. We use your personal information to verify your account, provide secure payment and shopping, detect, investigate, or take action regarding possible fraudulent, unlawful, dangerous, or malicious activity, protect public safety, and protect our services. If you choose to use the Services and register an account, you are responsible for keeping your account access credentials safe. We strongly recommend that you do not share your username, password, or other access details with anyone.
Communicating with you. We use your personal information to provide customer support, respond to you, provide effective services to you, and maintain our business relationship with you.
Legal grounds. We use your personal information to comply with applicable law or respond to valid legal procedures, including requests from law enforcement authorities or government institutions, to investigate or participate in civil evidence gathering, potential or actual litigation, or other legal disputes, as well as to enforce or investigate potential violations of our terms or policies.
How We Disclose Personal Information
Under certain circumstances, we may disclose your personal information to third parties for legitimate purposes in compliance with this Privacy Policy. Such circumstances may include:
To Shopify, suppliers, and other third parties who perform services on our behalf, such as IT management, payment processing, data analysis, customer support, cloud storage, fulfillment, and shipping.
To business and marketing partners in order to provide marketing services and show you advertisements. For example, we use Shopify to support personalized advertising with third-party services based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to instruct us not to share information about you for the purpose of showing targeted advertising and marketing based on your online activity across different merchants and websites.
When you instruct us, request from us, or otherwise consent to our disclosure of certain information to third parties, for example in order to ship products to you or through your use of social media widgets or login integrations.
To our affiliates or otherwise within our corporate group.
In connection with a business transaction, such as a merger or insolvency, to comply with applicable legal obligations, including responding to subpoenas, search warrants, and similar requests, to enforce applicable terms of service or policies, and to protect the Services, our rights, and the rights of our users or others.
Relationship with Shopify
The Services are hosted by Shopify, which collects and processes personal information regarding your access to and use of the Services in order to provide and improve the Services for you. Information you submit through the Services will be transmitted to and shared with Shopify, as well as with third parties that may be located in countries other than the one in which you live, for the purpose of providing and improving the Services for you. In addition, in order to support the protection, growth, and improvement of our business, we use certain enhanced Shopify features that include data and information obtained from your interactions with our store, as well as with other merchants and with Shopify. To provide these enhanced features, Shopify may use personal information collected regarding your interactions with our store, with other merchants, and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including responding to your requests to exercise your rights regarding the use of your personal information for these purposes. To learn more about how Shopify uses your personal information and what rights you may have, you can visit Shopify's Consumer Privacy Policy. Depending on where you live, you may exercise certain rights regarding your personal information here: Shopify Privacy Portal Link.
Third-Party Websites and Links
The Services may provide links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with us or not controlled by us, you should review their privacy and security policies, as well as other applicable terms. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness, or reliability of the information found on them. Information you provide in public or semi-public spaces, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or users of those third-party platforms, without limitation regarding its use by us or by a third party. The inclusion of such links by us does not in itself imply endorsement of the content of these platforms or of their owners or operators, unless expressly stated in the Services.
Children's Data
The Services are not intended for use by children, and we do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you are a parent or guardian of a child who has provided us with personal information, you may contact us using the contact details set out below to request its deletion. As of the effective date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell," within the meaning of applicable law, personal information of individuals under 16 years of age.
Security and Retention of Your Information
Please note that no security measure is perfect or impenetrable, and we cannot guarantee "complete security." In addition, any information you send to us may not be protected during transmission. We recommend that you do not use unsecured channels to communicate sensitive or confidential information.
How long we retain your personal information depends on various factors, such as whether we need it to maintain your account, provide the Services to you, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.
Your Rights and Choices
Depending on where you live, you may have some or all of the rights listed below regarding your personal information. However, these rights are not absolute, may apply only in certain circumstances, and in some cases we may refuse your request as permitted by law.
Right of access / right to be informed. You may have the right to request access to the personal information we hold about you.
Right to deletion. You may have the right to request that we delete the personal information we hold about you.
Right to correction. You may have the right to request that we correct inaccurate personal information we hold about you.
Right to portability. You may have the right to receive a copy of the personal information we hold about you and request that we transfer it to a third party, in certain circumstances and with certain exceptions.
Managing communication preferences. We may send you promotional emails, and you may opt out of receiving them at any time by using the unsubscribe option shown in our emails to you. If you opt out, we may still send you non-promotional emails, for example those related to your account or orders you have placed.
You may exercise any of these rights where indicated in the Services or by contacting us using the contact details provided below. To learn more about how Shopify uses your personal information and what rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en.
We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your request, as permitted or required by applicable law. In accordance with applicable laws, you may authorize a representative to submit requests on your behalf in order to exercise your rights. Before accepting such a request from a representative, we will require the representative to provide proof that you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required by applicable law.
Complaints
If you have complaints regarding how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details provided below or to lodge a complaint with your local data protection authority.
International Transfers
Please note that we may transfer, store, and process your personal information outside the country in which you live.
If we transfer your personal information outside the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses or other equivalent agreements issued by the relevant competent authority in the United Kingdom, where applicable, unless the data transfer is to a country that has been determined to provide an adequate level of protection.
Changes to This Privacy Policy
We may update this Privacy Policy periodically, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will publish the revised Privacy Policy on this website, update the "Last updated" date, and provide notice as required by applicable law.
Contact
If you have questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your available rights, please call us or write to us at sales.sofihouse@gamail.com